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We are the experts in Marketing Trends Research.


Marketing Trends Research uses innovative research techniques to understand software adoption trends for marketers and ad agencies in the B2B space.  We work directly with end-users to determine how they perceive and utilize software & SaaS on a daily basis.

Benchmarking

​We use innovative and cutting-edge, survey, statistical and visualization techniques to profile how perceptions of software services, allowing you to rapidly identify new insight 

Software usage characteristics

We are the leaders in profiling and segmenting software end-users to help better align your products to user needs based on real data we collect

Markety entry and growth

We deliver custom market research. We produce in numerous proprietary datasets to help forecast growth drivers and software industry trends

User experience 

We specialize in surveys, site observations, and interviews to compare brand performance to help identify growth opportunities

What clients are saying about Marketing Trends Research...
 "We could go to a traditional market research provider - but we find they deliver low quality results. Marketing Trends Research does what their competitors do, but on steroids"

What makes us the top partner for market research in the marketing space?

We build it from scratch

Each project is custom - we invest whatever is required to meet each client's specific needs and research objectives no matter how challenging.

We deliver Deeper Insight

Our clients tell us we are able to provide differentiated insights that help them define a true understanding of customers.

We do it Really Fast!

We deliver findings faster than any of our competitors. We're accustomed to rapid timelines and challenging research goals.